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Sony Corporation expands its partnership with Epic Games, Inc with a strategic investment of $250 million to acquire a minority interest in Epic through a wholly-owned subsidiary of the company.

  • The investment allows Sony and Epic to aim to broaden their collaboration across Sony’s leading portfolio of entertainment assets and technology.
  • The investment cements an already close relationship between the two companies and reinforces the shared mission to advance the state of the art in technology, entertainment, and socially-connected online services.
  • Epic’s social entertainment platform and digital ecosystem to create unique experiences for consumers and creators.

The major partnerships and expansions by Sony are featured below:

May 2020: Sony Corporation company Sony Semiconductor Solutions announced its partnership with Microsoft Corp to create solutions that make AI-powered smart cameras and video analytics easier to access and deploy for their mutual customers.

May 2020: Sony Group has announced that Sony AI Inc. and avatarin Inc. of ANA Group reached a basic agreement to work together to develop next-generation remote control robots. Both will be combining the AI and robotics technology of Sony AI with avatarin’s avatar technology.

Aril 2020: Sony Corporation announced that its wholly-owned subsidiary Sony Corporation of America (SCA), has entered into a definitive agreement with Bilibili Inc, a leading online entertainment platform for young generations in China. As per agreement SCA has subscribed a 4.98% of the total outstanding shares of Bilibili for approximately $400 million.

February 2020: Sony Corporation has announced the expansion of its strategic collaboration with ZEISS digital imaging for Xperia smartphones. As per agreement Sony’s new flagship smartphone Xperia II will feature ZEISS optics with T* (T-Star) anti-reflective coating to enhance the quality of images.

November 2019: Sony Corporation announced the establishment of research center in India to tap into the country’s sizeable pool of talent, with plans for multiple sites. The first location will be opened in Bangalore in 2020 and it will mark as one of Sony’s global R&D centers.

October 2019: Nippon Telegraph and Telephone Corporation (NTT), Intel Corporation (Intel) and Sony Corporation (Sony) announced that they will create a new industry forum, the Innovative Optical and Wireless Network (IOWN) Global Forum.

May 2019: Sony Corporation announced a partnership with Microsoft Corp. on new innovations to enhance customer experiences in their direct-to-consumer entertainment platforms and AI solutions

About Sony Corporation
Sony Corporation is a leading multinational electronic company, headquartered in Tokyo, Japan. Its business is primarily focused on the electronics, game, entertainment and financial services sectors. Sony is a leading manufacturer of electronic products for the consumer and professional across the world.

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