In order to bring Ready-to-Drink (RTD) coffee beverages Starbucks announced a new collaboration with Nestlé. As per agreement the partners will bring Starbucks Ready-to-Drink (RTD) coffee beverages to select markets across Southeast Asia, Oceania and Latin America.
- Nestlé and Starbucks will initially focus on the most popular RTD products, such as Starbucks® Frappuccino® and Starbucks Doubleshot®, and will continue to develop a strong innovation pipeline.
- The products will be rolled out across a variety of channels, including online platforms. Starbucks RTD coffee products are made with 100% of the finest arabica beans sourced from the world’s premier coffee regions.
The major investments and expansions by Starbucks are featured below:
April 2020: Starbucks is a leading coffeehouse chain worldwide, announced a commitment of $10 million to establish the Starbucks Global Partner Emergency Relief Program, part of its ongoing efforts to support employees across the world impacted by COVID-19.
March 2020: The global coffeehouse chain Starbucks has announced that it will invest approximately $130 million in China to open a state-of-the-art roasting facility in 2022 as part of its new Coffee Innovation Park (CIP). This will be Starbucks largest roasting capacity outside the USA.
The CIP in China will serve as a key component of the Companys global roasting network. This will be the companys largest manufacturing investment outside of the USA and its first in Asia. This infrastructure investment further deepens Starbucks multi-decade commitment to strengthen the specialty coffee industry in China, and the company plans to have 6,000 stores by 2022.
At present Starbucks operates six roasting facilities, one in Amsterdam to support European markets, and five in the U.S. The warehouse, roasting and distribution capabilities of the CIP will lay a strong foundation for continued business growth and development in China. The new CIP will incorporate sustainable manufacturing and smart supply chain innovation.
October 2019: Starbucks Coffee Company announced plans to invest around $10 million in four community lenders to drive economic opportunity in Chicago. Starbucks investment is expected to help finance more than 500 loans to foster growth in small business, support community development projects and create more jobs in Chicago, the USA.
October 2019: Starbucks announced the opening of its first store in Grand Turk, marking a milestone for Starbucks and Caribbean Coffee Traders Ltd. as the first store on the islands of Turks & Caicos. The new store represents the companys 82nd market globally, and 20th market in the Latin America and Caribbean region.
August 2019: Starbucks announced its flagship Reserve store in Tianjin, China. The new store is located in Riverside 66, a Renaissance-style building constructed in 1921.
May 2019: Starbucks Coffee Company entered into an agreement with Coffee Concepts Thailand, a joint venture between Maxims Caterers Limited and Thai partner, F&N Retail Connection Co., Ltd., to fully license Starbucks retail business in Thailand.
Washington based Starbucks Coffee Company is a global leader in coffeehouse chain stores. The company was founded in 1971 as a roaster and retailer of whole bean and ground coffee. The company has more than 30,000 retail stores in 80 markets globally. The company offers finest coffees in the world, grown, prepared and served by the finest people.